Expert support and trusted guidance to help you feel confident caring for your new baby


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Confident Beginnings: How To Get Breastfeeding Off To A Good Start
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Launching soon!
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This Is YOUR Baby app!
Expert guidance, right when you need it.
Whether you're pregnant or just home from hospital, the 'This Is Your Baby app' is your trusted guide through the early days of parenting.
Created by leading UK midwife Beth Graham, it brings expert advice, practical tools and real-life reassurance together in one place.
Track feeds, sleep, nappies and weight gain with our free baby tracker, and unlock instant access to evidence-based information, step-by-step support, and a safe space to feel seen and confident in your choices.
Join the waitlist now.
Be the first to know when the app launches, and get a special welcome offer when you do.
Yes! Get Me On The Waitlist!

MEET BETH GRAHAM
- BA PgCert RM IBCLC
LEADING UK MIDWIFE AND LACTATION CONSULTANT
With over 30 years of experience supporting new families, Beth is one of the UK’s most trusted midwives. She's delivered babies at home and in hospitals, led infant feeding teams, and supported thousands of parents through the early weeks and months of life with a new baby.
Now, through 'This Is Your Baby', she’s bringing her calm, compassionate guidance to even more parents, offering expert advice, encouragement, and evidence-based support to help you feel confident and empowered.
Learn more about Beth’s story and what inspired her to launch
'This Is Your Baby'.
Explore How We Can Support You
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Every family is different.
That’s why we offer a range of ways to support you - whether you’re looking for personalised 1:1 help, flexible online learning or guidance right at your fingertips through our app.

1-1 Consultancy
Tailored support when you need it most. Whether you’re struggling with breastfeeding, unsure about sleep patterns, or just need a little reassurance, Beth offers one-to-one virtual consultancy sessions (Zoom) to guide and support you. You’ll receive compassionate, expert care that’s personalised to your baby and your parenting style.

Videos & Courses
Learn at your own pace, with video classes and courses designed to prepare and support you through key stages of early parenting, from feeding and sleep to newborn care and development. Created by Beth, these courses & videos are practical and full of evidence-based support and expert knowledge you can trust.

Mobile App
Expert guidance in your pocket. Our app is packed with trusted advice from midwife and lactation consultant Beth Graham, to guide you through the first year of your baby’s life. Access feeding tips, sleep support, baby development insights and milestone tracking, all designed to help you feel empowered and confident.

Carla & Baby Rosalie
Rosalie now wakes up much less at night and when she does, it takes us about 5 minutes to get her back to sleep. Beth's experience, confidence and knowledge is excellent. I am so grateful!

Lucy & Baby Aisha
Like a Mary Poppins, Beth was immediately reassuring and calmly but efficiently brought things into order. I could never have succeeded at breastfeeding without Beth's expertise.
YOU ARE IN THE RIGHT PLACE IF...
✔ You want to feel more confident in feeding, soothing, and caring for your baby, without second-guessing yourself.
✔ You’re overwhelmed by all the conflicting advice and just want clear, compassionate support that actually works.
✔ You believe that there isn’t just one right way to parent and want to make informed choices that feel right for your family.
✔ You’re looking for real guidance from a trusted expert who respects your instincts and helps you feel calm and capable.
✔ You want to feel less anxious, more connected and better equipped to enjoy the early months with your baby.
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By subscribing to this blog you consent to receive regular emails from This Is Your Baby with updates and the occasional promotion for products. You can unsubscribe at any time. View our privacy policy in the footer.